Jordi Hays and John Coogan, hosts of the popular tech world talk show TBPN (i.e. Technology Business Programming Network), have signed with CAA for representation.
Hays and Coogan bring a sports-style format to a popular daily online tech show that mines water cooler conversations and news in Silicon Valley for quick-paced commentary. CAA will work with TBPN to expand its brand across licensing, short-form distribution, touring and other new business growth opportunities.
Launched as a weekly program in late 2024, TBPN became a daily live video and audio podcast in early 2025 and found a growing audience across YouTube, X, and major social media platforms. Hays and Coogan treat Silicon Valley startups, AI, venture capital and other major tech players much as ESPN covers and tracks emerging and established pro sport athletes.
After a techno-beat theme song, each daily TBPN show opens with real-time commentary by Hays and Coogan on breaking news stories, with tech fundraising and product launches portrayed like star athletes being drafted or traded or the outcome of major sporting events predicted.
The show also includes interviews with tech startup founders, execs and major cultural figures. Podcast guests include major names like Mark Zuckerberg, Marc Andreessen, James Cameron, Andrew Huberman, Jake Paul, Sara Foster and Emily Sundberg.
To underpin its growth, TBPN has also hired former Postmates and HQ Trivia executive Dylan Abruscato as president and says it has sold out its advertising inventory through 2026.